UNCDF

With the Director of Digital Marketing and digital agency partner, developed annual and multi-year digital campaign goals designed to build engaging, long-term relationships with supporters 

Looked for opportunities to create cross-channel experiences and align online and offline marketing and fundraising programs to create audience-focused experiences

Built an organized and easy-to-search photo bank for social media posts and UNCDF global, regional and country publications 

Researched and identified current and emerging trends in digital marketing, fundraising, and user behavior.